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Tag: advertisement

Why Online Social Networks Reject Spam, Embrace Authenticity

Why Online Social Networks Reject Spam, Embrace Authenticity

Advertising
Unfortunately, spammers have been observed trying to invade social media, and while they have certainly succeeded in proliferating their messages, it is becoming quite clear that their actual end result – to complete a transaction – is failing horribly. Spam is visible almost everywhere in online social networking websites, from Facebook to Twitter, and other platforms, but it is being seen as significantly less effective than on other online marketing platforms. Why is this? Given that social media tends to follow the same interaction patterns as email – message and response, and simple interaction – it would be easy to think that spam would convert in the same fashion. While email marketing spam has a low conversion rate – well below 1% when mass-emailed – it still does convert. T
Advertise on Search Engines Like a Google AdWords Professional

Advertise on Search Engines Like a Google AdWords Professional

Featured, Technology
There is an untold assumption that search engine advertising, though effective for scale and speed, are a tad unreliable and maintenance-heavy. Despite being slightly true, that assumption is one that can be put away quite quickly with a few small steps that can make any online marketer efficiently and effectively advertise on search engines like a Google AdWords professional. These two tactics and tricks for limiting campaign management may cost a conversion or two each. However, they are likely to drastically cut down the amount of stress and undue maintenance that pay-per-click internet advertising campaigns typically cause internet marketing specialists. Avoiding Trademarks and Potentially Litigious Keywords for PPC Advertisements Google AdWords advertising allows somethin...