coupon Archives

Oct42021 by Paul LinusNo Comments

Coupon advertising tips and marketing campaigns

Advertising

Radio and television ads can be expensive and it can be difficult to determine their effectiveness. Creating a marketing campaign using coupon advertising can be a cost effective way to increase business traffic. If a coupon campaign is done properly, the company can get an idea of its effectiveness compared to radio and television ads. Coupon Advertising Targeting Methods There are quite a few options when it comes to coupon advertising target methods. The best type of media methods for targeting customers largely depends on the business model. Some of the different types of media methods for coupon market targeting include: Newspaper inserts - can be quite expensive. Normally larger retail stores use newspaper inserts due to the mass circulation. This method targets the mass...

Coupon marketing and loss leader advertising tips

Advertising

One of the best methods of driving consumer traffic into the business is to entice them with a bargain. Creating an effective coupon marketing campaign can be an inexpensive method of driving traffic into the store compared with other expensive advertising methods like radio and television ads. Using coupons as a loss leader is often required to get a substantial amount of potential customers through the door. Loss Leader Advertising Marketing Campaign The basic premise for loss leader advertising is to create a marketing campaign that’s such a bargain that the consumer will jump at the chance to visit the store. Car dealers were notorious for this type of advertising. They would advertise certain vehicles, at or below their cost, to entice customers to visit the dealership. Once...

Why Online Shopping Is Better Than Offline

Lifestyle, Technology

Online shopping has made finding bargains easier than ever. Instead of weekly visits to a store to check on clearance items and endless hours going from store to store for the best deals, shoppers can make a few calculated clicks to find the style they want at a price they can afford. By using the shopping tools provided by online stores and shopping sites along with coupon codes and information from style-savvy blogger, shoppers can learn to find affordable items to suit any style. Shop By Price Most online stores allow shoppers to view items by price range. Shoppers can often shop only sale items or request the site list the lowest price items first. There are few general shopping sites too that allows consumer to search for an item from stores all over the Web and select on...