Why Your Business Needs a Social Media Marketing Plan
Social media has become one of the most potent platforms for businesses large and small all around the world. Any business that doesn’t take the power of social media seriously is simply allowing their competitors to get the edge on them.
Marketing on social media can feel overwhelming. Every year there are new, powerful sites that begin taking more attention away from the giants like Facebook and Twitter. However, Facebook and Twitter remain the kings (for now), and advertising or posting comments or threads at random simply isn’t going to work.
People have become almost numb to the general marketing of businesses on these sites, which is why you need to be dedicated to a specific and target plan. So, why is it so important to have a social media marketing plan?
It helps to under...