The Power of Localization and Translation in Video Games
In 2013 the Freemium games began to appear in earnest. In this business model, the game itself is provided for free, but the players have the option to purchase premium and exclusive items for the game either in-game or in online stores created specifically for these games. Both video game translation and localization strategies need to be included as part of the overall game development in order to ensure the success of these, and other video games if they are to have any real chance of success in the online world of gaming.
With the onset of the Covid-19 global pandemic, while many businesses have been shut down, online gaming has increased immeasurably. Video game translation ensures that the game can be enjoyed by as large an audience as possible.
Game localization is the means b...