Business Archives - Page 5 of 39

Feb242022 by AhithoNo Comments

How to Run Instagram Marketing Campaigns: A Guide for Small Businesses

Business

Did you know that 98% of marketers say Instagram is the most influential platform for influencer marketing? This is because videos tend to get more interactions than images. Instagram is amongst the leading social media platforms that serve as beneficial marketing tools for businesses. Regular Instagram posts will grow your online presence and enhance your brand awareness. You can run Instagram marketing campaigns to attract new customers to your brand and promote your products and services. Even so, you must be strategic in how you run your Instagram marketing campaigns to see results. Here, we provide a guide on how to run Instagram marketing campaigns for small businesses. Define Your Goals It would help if you had an aligned strategy that’s precise to run a successful Instag...

Jan272022 by AhithoNo Comments

Top Digital Marketing Tips For Businesses

Business

If you operate a business, then you will probably run a variety of different marketing campaigns for your products and services while you should also be aware that digital marketing can provide you with a great opportunity to communicate with your customers around the world. Indeed, if you are a small business owner, then you may not be aware of how to take advantage of the various types of digital marketing strategies that are available. In addition, it is important to understand that you may be faced with a number of different barriers to entry, especially the high cost of establishing an IT infrastructure as well as employing an in-house technical support team that can run a digital marketing campaign. As a result, you should be aware that a specialist digital marketing agency in a part...

Dec82021 by Paul LinusNo Comments

Conducting an employee work performance review

Business

While most supervisors could communicate praises and give good ratings to their subordinates, some may feel uncomfortable telling employees that their performance is poor. This is only natural, especially if one is a young supervisor or new in the position. A supervisor need not feel uncomfortable if he or she is well prepared to lead the performance review which is also known as the appraisal session. How to Conduct the Performance Review First and foremost, set aside a suitable date and time for the review and inform the employee. Priority and commitment given will ensure a fruitful outcome. Arranging a session at short notice or postponing a scheduled session at the last minute will not reflect well on the supervisor. A few simple pointers could help the performance appr...

Nov272021 by Paul LinusNo Comments

How to calculate taxes withheld from a paycheck

Business

The law requires employers to withhold income taxes from employees’ paychecks. The tax withheld depends on the type of tax. The employee can generally control federal income tax withholding because it is largely based on his filing status, income and number of allowances. However, the government sets the Social Security and Medicare tax amounts. Figuring payroll taxes can be confusing, but once the process is understood, the withholding can be determined. Federal Income Taxes on a Paycheck Use Form W-4 and the IRS withholding tax tables to determine federal income tax withholding. The filing status and number of allowances from are on the W-4. Then, use the withholding tax tables (Circular E) for the appropriate tax year to perform the calculation. If the employee has 10 or fewer...

Nov252021 by AhithoNo Comments

How You Can Streamline Your Business In 2022

Business

These days, we are all trying to do a lot more with a little less. Even if your business has been going from strength to strength, we have all seen how unpredictable things can get out there. We should all be looking for ways that we can improve our flexibility, bring tasks in house, and make things more streamlined and efficient in general. Now, the word “streamline” can sometimes bring some negative connotations along with it, but we are not talking about making huge sweeping cuts here. We are talking about stepping back and finding a way to make what you already have work more effectively for you. Here a few ways that you can make everything more streamlined. Start By Taking A Step Back If you want to make things more streamlined, your first step should be understanding how thing...

Nov212021 by Paul LinusNo Comments

Why happy employees may not be motivated

Business

But what if it's wrong? After all, happiness is a mood state and that is not the same thing as motivation or commitment. There are plenty of immensely happy people who are quite average or even below average as performers on the job. There certainly is a relationship between job satisfaction and productivity but while everyone wants to work in an environment that makes them happy, the reality is that satisfied employees are not necessarily more productive. Productive employees tend to be happy however. They are productive when their leaders emphasize quality and customer service and they are well trained, empowered, and involved in making decisions. This allows them to be more engaged and to communicate and collaborate with each other. Consider the resources currently being wa...