David Koller, Author at News, Views and Reviews

Nov152018 by David Koller10 Comments

How the gaming industry is reinventing the classics

Gaming

How the gaming industry is reinventing the classics If you go back to review the past trends of the gaming industry, you will notice that it has gone through numerous changes since the 70s, when video gaming first became a commercial rage. Like all the other sectors – from design to technology – gaming trends are constantly evolving and transforming. The first recognized example of a video game was Nim, and having seen its excellent reception, the trend was followed by Tetris and Nintendo. While these have stepped aside to hand over the spotlight for various other successors, they still hold an iconic position in every seasoned player’s memory. In simple terms, they are associated with times when games were simple, with a clear goal for gameplay so that almost anybody could start playin...

Nov122018 by David KollerNo Comments

Boosting Sales with Bundling

Lifestyle

When executed properly, bundling can be a win for you and your customers. They’ll get complementary products at a better price; you’ll see your average order value increase. As an example, if you sell books online, offering a series of an author’s work at a lower price per volume gives the shopper the feeling they got a great deal. Meanwhile, you’ll see your average order value increase and your writer will see more income. Boosting sales with bundling can be great for everyone involved. Here’s how to go about it. Identify Cross-Salable Items If you observe your customers’ behavior, you might notice certain items seem always to be sold together. If some customers are already doing it, packaging these items together to price them more attractively will encourage others...

Nov102018 by David Koller2 Comments

9 Signs of Possible Drug Use

Health

We’re losing more and more of our loved ones to overdose. The rate of drug-related deaths in the past few years has skyrocketed to record-breaking levels. In 2000, there were about 17,000 drug overdose deaths in America. That number grew to over 63,000 in 2016, which was the highest recorded yet. However, even that record was topped again in 2017, with over 72,000 overdose deaths. How do we stop this ever-growing problem? One way is through education. We need to be aware of (and help others to be aware of) the signs of drug use in order to combat the epidemic sweeping our country. When it comes to your friends and family members, be on the lookout for the following changes: Isolation – Are they isolating themselves from friends or family who don’t drink or do drugs? N...

Oct302018 by David KollerNo Comments

What Is Financial Literacy 101, Exactly?

Finance

Do you ever wish you could press pause on life simply, so you’d finally have time to catch up on all the reading and watching you’d like to do? There’s plenty of content available in the world about every imaginable subject under the sun—but it often feels like there simply aren’t enough hours in the day to consume it all. One subject that many consumers would like to know more about is money—beyond the basics of how to make it, that is. It’s an important presence in all of our lives, but it can be very difficult to keep up on learning about personal finance given the speed life seems to move for most of us. Instead of getting stressed out by how much you have yet to know about money, break this broad subject into categories. Start with Financial Literacy 101: How to keep learning ab...

Oct292018 by David Koller7 Comments

These Ibiza Attractions Are Absolutely Perfect for UK Students on Winter Break

Travel

While Ibiza is known as ‘the’ place to go on spring and summer break, many university students flock there in the winter months as well. What the residents of Ibiza consider to be cool weather is a welcome break to UK students who are dealing with freezing temperatures by day and night. Even so, many of the most popular clubs are only open in the summer months because the majority host ‘open air’ dance floors. Never fear, there are still a number of trendy dance clubs that operate year round. Remember, January in Ibiza may be warm enough for UK students but it is also the rainiest month of the year on the island. Therefore, clubbing isn’t going to be the only attraction for students visiting the island on a winter break. Ibiza just might surprise you as there is so much more to see and ...

Oct262018 by David KollerNo Comments

Predictive Analytics: How to Implement a Successful Model for Your Marketing Strategy

Business

Predictive analytics is the process of using data in order to determine how likely certain outcomes are. When it comes to marketing, predictive analytics uses machine learning and a variety of datasets to make future forecasts and ultimately end up with better, more informed marketing decisions. In this article we'll take you through the steps you need to take in order to successfully implement predictive analytics in your marketing strategy. Step 1: Planning The first part of the process is to set your goals and targets. Using the S.M.A.R.T system is a good way to ensure your goals are good ones; they should be specific, measurable, achievable, realistic and time-specific. You should then determine which data you need to achieve these goals, and carry out an audit of your curr...