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Tag: Instagram posts

How to Run Instagram Marketing Campaigns: A Guide for Small Businesses

How to Run Instagram Marketing Campaigns: A Guide for Small Businesses

Business
Did you know that 98% of marketers say Instagram is the most influential platform for influencer marketing? This is because videos tend to get more interactions than images. Instagram is amongst the leading social media platforms that serve as beneficial marketing tools for businesses. Regular Instagram posts will grow your online presence and enhance your brand awareness. You can run Instagram marketing campaigns to attract new customers to your brand and promote your products and services. Even so, you must be strategic in how you run your Instagram marketing campaigns to see results. Here, we provide a guide on how to run Instagram marketing campaigns for small businesses. Define Your Goals It would help if you had an aligned strategy that’s precise to run a successful Instag...
A complete guide to using hashtags on Instagram

A complete guide to using hashtags on Instagram

Business
Hashtags constitute a lot of importance on Instagram. It helps in extending the reach of your Instagram posts to your target audience. Inserting appropriate hashtags at the right places in your posts can help you in getting more likes and comments. It not only shows your posts to your followers but also reaches out to people who do not follow you. On Instagram, people can follow hashtags too, thus it becomes imperative to use relevant hashtags with your posts. Despite amazing benefits hashtags can bring to your Instagram posts, you should be careful in choosing the number of hashtags your every post should have. Over-stuffing of hashtags can also lead to the ban of your account and a significant decrease in your follower’s count. Thus, using an ideal number of hashtags with the proper c...