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Tag: trade show

Your Next Trade Show Exhibition: Why Hiring Event Staff Matters

Advertising, Business
For the first time you’ve been invited to exhibit at one of the most prestigious trade shows in your industry. This is an opportunity that must not be taken lightly. Instead of seeing this as a run-of-the-mill event, this event has the potential to increase your brand recognition within the industry and with consumers. Choosing to hiring event staff that can help you make the most of the trade show is an excellent approach. Here is what the right staff will accomplish. Circulating Through the Crowd One of the ways that hired event staff make a difference is mingling in the throng of event attendees. Make sure a few of the staff are not tethered to the exhibit booth proper. Their mission is to circulate through the crowd and engage attendees who are likely to be interested in what you...
Trade Show Promotional Items: What You Should Take Along?

Trade Show Promotional Items: What You Should Take Along?

Advertising, Business
Trade shows and conventions offer opportunities to strengthen relationships with existing customers while developing connections with those who will soon become clients. While much of your effort goes toward creating the ideal exhibit for the event, it pays to consider the types of promotional items that are made available to the event attendees. Here are a few examples of essential items that you need as well as some that can serve more than one purpose. Covering the Basics There are certain promotional items that most attendees will expect to see at most of the exhibit booths. Since you don’t want to disappoint anyone, make sure you have those basics on hand and in ample supply. One of the more important ones to include is plenty of Artik custom notepads. Even in an age when so ...