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Tag: videos

How to Choose the Right Background Music for Your Video

How to Choose the Right Background Music for Your Video

Music, Technology
If you didn’t know it already, background music has a crucial role in whatever video you would like to create. With the proper background music, your video can get the attention it needs and you can encourage a greater reaction from your audience as well. Background music can help you transmit the right message about your video in ways that visuals cannot. But choosing the right background music is easier said than done. Here’s how to choose the right background music as a complement to your video. The value of feelings Ask yourself the following questions: how would you want the viewers to feel as soon as they view your video? Do you want viewers to feel excited about a new service or product, or an event? Do you want them to feel warm and cosy because of a testimonial from a cu...
The Smartest Video Marketing Trends in 2017

The Smartest Video Marketing Trends in 2017

Technology
2017 has been a great year for video marketing, so it’s valuable for any business to research what the best video marketing trends were for the year. This will help jumpstart the coming year’s marketing ventures and keep your business at least one step ahead of the competition. All the featured marketing trends that soared this year are all about refinement, detail, flashy new platforms, and high technology—without being costly. Here’s our list of the smartest video marketing trends in 2017. Quality over quantity According to the BBC, the average attention span is around eight seconds, which means you’ve only got a short time frame to capture your viewer’s attention! While this may seem too short, eight seconds can be plenty of time to get your point across in a succinct and capt...
Reasons you should be using animated explainer videos for your business

Reasons you should be using animated explainer videos for your business

Business, Technology
Animated explainer videos can make any business catch everyone's eye and yield accomplishment in the blink of an eye. Gone are those occasions when business sites would be loaded down with heavy blogs and articles to clarify the items and services on offer to the potential customers. At present, the pattern has moved towards utilizing videos to get clients' consideration. The upside of utilizing such videos is that they don't simply impart through composed medium with the customers, additionally take into account varying media association. A video can assimilate everything from instant messages and enhancements to design and intuitive components in order to offer the most grounded yet to a great degree unobtrusive conditioned deals message to the end-clients for any business. Unders...