brand Archives

Feb32023 by Paul LinusNo Comments

How to build a strong brand for a small business

Business

Building a strong brand is essential for small businesses looking to stand out in a crowded market and establish trust with their customers. A well-defined brand identity, consistent visual identity, and compelling brand message can help small businesses differentiate themselves from the competition and attract new customers. In this article, we'll explore six steps to help small businesses build a strong brand. Define your brand identity One of the first steps in building a strong brand is to define your brand identity. This involves understanding your target audience, your unique value proposition, and the personality you want your brand to convey. When defining your brand identity, it is important to consider the following: Target audience Who are you trying to reach wit...

Oct252022 by Paul LinusNo Comments

Differences between advertisement and unilateral contract

Uncategorized

The overall difference between a unilateral contract and an advertisement is the manner in which it is accepted. Under the law of contracts, the general difference between a unilateral contract and an advertisement is that the manner of accepting a unilateral contract is accomplished by the performance of the terms specified in the offer, while an advertisement is treated as merely an opening to negotiate the terms of an offer to a contract. Mutual Assent Formation of a valid contract, which is legally enforceable, requires mutual assent to the same terms by the parties and consideration. (“Consideration” is outside the scope of the present discussion.) Mutual assent is generally accomplished by one party making an offer to another and acceptance of that offer by the other par...

Dec32017 by Paul LinusNo Comments

Why Notepads Play Important Role In Promoting Your Brand

Advertising

Of all the promotional items you select for advertising your brand, notepads are one of the most popular items as it will suit your marketing budget too. Promotional pads carry usefulness feature and considered as best to promote your brand name. Notepads are something which is used widely in any company and in any office. It can be distributed on any occasion and can be distributed during trade shows and exhibitions It accomplishes multiple marketing objective including creation of brand awareness, making brand more visible and attract new clients. There is absolutely no doubt that the promotional pads go long way to promote your brand, but if you want these promotional notepads to get you best of the results you need to make the best selection. There are various factors tha...

Aug12017 by Ruchi GuptaNo Comments

Strategies That Work Best To Enhance Customer Engagement

Business

The process of encouraging the customers to interact and share their experiences you create for them to promote your business, brand, products and services is called customer engagement. You need to have a strong engagement plan to grow customers and their loyalties. It is very important to generate high customer engagement as they increase your sales and profits. Customer engagement is mostly value oriented where customer experience interaction, customer support. Some customer engagement strategies to build loyal consumers are as follows: 1) Customer experience is a Priority To make your customer experience a priority you should ensure that you have a good customer support team. It is very important for your customers to be answered with their queries. A good customer support team w...